Franchise Opportunities

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Thank you for your interest in franchising with El Paseo Mexican Restaurant. Established in 1986 by Hector Larma, El Paseo has become a standout in authentic Tex-Mexican. With its roots in Azle and Fort Worth Texas, El Paseo aligns with key industry trends, reflecting a growing demand for Tex-Mex offerings. The brand's success, driven by high-quality ingredients and exceptional service, is in sync with consumer preferences emphasizing authenticity. El Paseo's decision to expand through franchising is strategically positioned in a Tex-Mex sector poised for continued growth. Join the El Paseo franchise network to leverage a proven success story in the dynamic Tex-Mex landscape, capitalizing on a market that values quality, authenticity, and a rich culinary legacy.

Hector Lerma was a visionary and extremely passionate about popularizing Mexican cuisines in the Fort Worth area. The two El Paseo restaurants have evolved to be the go-to destinations for Tex-Mex lovers. Customers love our recipes that are original and authentic, made with high-quality fresh ingredients. The restaurants have been around for almost 40 years, and even with time and increasing competition, these have transformed into local hotspots for customers of all ages, nationalities, castes, and creeds. The simple philosophy of genuine services has helped us gain loyal patronage, which in turn has contributed to our success story. If you are someone who loves Tex-Mex food and has had the dream of owning your own Mexican restaurant, this is the perfect opportunity to be a part of a successful venture.

El Paseo is a family legacy. As a specialized Tex-Mex restaurant, it is known for its exceptional customer service. We are a family-first restaurant that values customers and employees alike. That is our competitive advantage, with many of our employees working with us for decades. If you have a zeal for customer service with experience in restaurants or the food industry, you are the ideal candidate for our franchise network. The minimum investment required to start this business is between $286,500 to $502,000, which includes the initial franchise fee of $40,000. The initial investment will go toward essential expenses such as travel and living costs during training, real estate rent deposits, furniture, fixtures, decor, grand opening advertisements, etc.